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January 2nd, 2012 
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RIM announced, New year’s 50% discount offer on the Blackberry Playbook tablet extended for another one week.
“We are pleased to see the excitement and overwhelming response to our limited festive season offer on BlackBerry PlayBook. I believe that the 16-GB and 32-GB version of the PlayBook is completely sold out in the retail channels,” Research In Motion Managing Director India Sunil Dutt said.
“This limited festive offer has propelled a huge surge in PlayBook purchases in the last few days. We have sold over 12,000 PlayBooks across the country within these four days of the offer period, which ended on December 31, 2011,” the distributors said.
“BlackBerry continues to be an aspirational brand and we have seen a huge uptake in the market across the country for PlayBook during this offer period,” Dutt said.
RIM, known for its BlackBerry series of phones, had introduced PlayBook in June in the Indian market.
The company sold more than 12,000 devices in just four days since the offer was announced on December 28 and distributors — Redington and Ingram — are waiting for new stock to come in.
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